Help With Starting Your New Merle Norman Cosmetics Studio Franchise
Merle Norman sets up new franchise owners for success from day one
A Merle Norman Cosmetics studio franchise can thrive in a variety of markets. We have successful franchises in small towns, large metropolitan cities, rural communities and suburban shopping areas. Because making sure a new business starts well is crucial to a business’ long-term success, we come alongside new franchisees to assist with every aspect of opening a new studio.
“We support franchisees during every step of the start-up phase of business,” says Travis Richards, Vice President of Franchising. “We have an expert team who will help with all the logistics of finding a site, developing it and building it out. If an entrepreneur buys an existing studio or adds Merle Norman to their existing business, we help with the unique start-up needs in those situations. We are committed to setting up our studio owners for success from day one, and we provide ongoing support as long as you own your Merle Norman Cosmetics franchise.”
Three ways to start your Merle Norman Cosmetics franchise
When you purchase a brand-new Merle Norman franchise, our corporate team is with you every step of the way. We help advise and assist with real estate selection, lease negotiation, construction build-out, fixture and sign installation, exterior branding and storefront, general equipment, materials, space and layout, lighting, flooring and electrical.
When you purchase an existing Merle Norman franchise, you hit the ground running with an already-established business and existing clientele. We have existing franchises for sale in markets all over the United States. Entrepreneurs who purchase an existing franchise find they get a “jump start” on business because they don’t have to go through the time and expense of the typical start-up routine, including site selection, initial purchasing and establishing brand awareness. With a new invigorated owner and an updated store we’re seeing exceptional gains.
When you add a Merle Norman franchise to your existing business, you’ll be able to expand your current offering with Merle Norman products and services, which will complement your existing business. This customizable option is ideal for businesses such as gift shops, boutiques, salons, pharmacies, jewelry stores, bridal/dress shops, or any other retail venue that’s geared toward women that increases traffic with a replenishable product line.
“Merle Norman was very involved and helpful in terms of looking over leases,” says Indianapolis franchisee Meredith Poland, “even though, of course, at the end of the day, we still very much have to be aware of what it is we are signing. I do believe they give very, very good support in terms of saying, ‘OK, this is what the landlord is expecting of you. Do you understand that? Let’s look over this lease, and let’s see if you’re getting into a good situation.’ Leases can be very hard to understand. I mean, I sell lipstick and eyeshadow all day, and I’m not a lawyer. So, I have appreciated the support.”
Learn more about buying a Merle Norman Cosmetics Studio
Growth of the Merle Norman Cosmetics franchise is up 56 percent; we added 47 new studio owners in 2018. We are actively recruiting new franchisees as a part of our ongoing franchise development effort, which will position our company for growth and expansion into the next decade.
Extended by Merle Norman herself since 1931 to entrepreneurs, our franchise opportunity gives franchisees personal and professional fulfillment as Merle Norman Cosmetics studio owners.
There’s never been a better time to become a Merle Norman cosmetics franchisee.