2018 Breaks Last Year’s Record for Merle Norman Franchises Opened

Merle Norman Cosmetics will far exceed its original goal for franchise openings in 2018

More than halfway into 2018 and Merle Norman Cosmetics franchise has a lot to celebrate. Our studio franchise opening numbers already have surpassed our total openings for 2017! Launched earlier this year, our new franchise recruitment effort is producing fantastic results as we continue to work toward our goals of growing our network with hundreds of new franchises within the next decade.

“We’re so pleased with the growth we’ve seen thus far in 2018,” says Travis Richards, Vice President of Franchising. “We started the year with focus and energy around franchise recruitment. We launched a new franchise website and other strategies aimed at reaching interested entrepreneurs with the franchise opportunity. Our hard work has paid off! Our initial goal was to open 42 franchises this year. We’ve already opened — or have approved to open — a total of 40, and we’re only six months into the year. It’s going to be exciting to see how many more franchises we can open before December 31.”

For the entire year of 2017, we opened 18 new studios and 12 resale studios. As of June 30, we have opened 18 new studios and 13 resale studios. We also have six new studios and three resale studios approved to open.


Merle Norman Cosmetics Studio

Why you should open a Merle Norman Cosmetics studio franchise

Now is the time to join Merle Norman Cosmetics studio as a franchise owner. We are in the middle of an explosive growth campaign and would love to have you come grow with us.

Here are just a few reasons why entrepreneurs are finding a Merle Norman Cosmetics studio franchise an irresistible investment opportunity:

Affordable and accessible: You can get started in a Merle Norman Cosmetics studio for less than $35,000. Depending on the floor plan and site you choose, your initial investment ranges from $34,803 to $186,500.

A legacy brand: Merle Norman Cosmetics enjoys a time-honored legacy, with lifelong, loyal customers whose graceful aging and beautiful skin are a testament to the quality and efficacy of our products. When you join Merle Norman, you become part of our story — building on our past to create a bright future. We offer the most excellent products, made with the highest-quality ingredients, in the U.S.A.

Franchisee support: Merle Norman Cosmetics is committed to helping our franchisees succeed. We train you in all aspects of studio ownership, including best business practices, skincare consultation and makeup artistry. From startup and beyond, our corporate team helps with any need you may have: real estate, construction, space planning, marketing, advertising and more. Even if you’ve never owned a business before, worked in a retail setting, or have any experience with cosmetic application, we will train you in every area to be an expert beauty consultant and savvy business owner.

Ready to join us as a Merle Norman Cosmetics franchise owner?

Extended by Merle Norman herself since 1931 to entrepreneurs, our franchise opportunity gives franchisees personal and professional fulfillment as Merle Norman Cosmetics studio owners.

Find out more information about becoming a studio owner by exploring our research pages or requesting a copy of our free Franchise Information Report.

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