Within the beauty industry, cosmetic franchise opportunities are currently some of the most attractive in the franchise industry. Why? Because the average American spends between $244 and $313 on cosmetics monthly. What’s more, the cosmetics industry is growing at...
In the dynamic beauty industry, distinguishing your cosmetic business can be as challenging as it is rewarding. Among a plethora of cosmetic business ideas, Merle Norman Cosmetics stands out as a uniquely innovative and distinct brand. With a rich history and...
Merle Norman Celebrating Women’s History Month As we celebrate Women’s History Month, let’s take a moment to consider the game-changing efforts of Merle Norman herself. A century ago, Merle began creating a cosmetics line in her California kitchen. As she did so, she...
Why Use Social Media Advertising for Franchise Marketing? No matter how great your product is, if no one knows about it, no one is going to buy it. That’s why advertising is so important, and why social media advertising has roared into popularity over the last couple...
Why Invest in a Franchise in 2023? There’s no shortage of great ideas when it comes to launching a small business. Even so, a brilliant concept can only go so far without enough capital, marketing savvy, and efficient operating systems. That’s why so many...
A Brand Recognized for nearly a Century in Business When Merle Norman launched a cosmetics empire from her California kitchen, she knew what she wanted to do: build a business selling products she can stand by. She also wanted to empower entrepreneurs, particularly...