Franchise Blog

Category: Merle Norman News

On January 30th, 2020

Kentucky Merle Norman Franchise Owner Wins Major Local Award

As plugged-in small business owners, Merle Norman cosmetics franchise owners are a big part of the cultural fabric of the communities they serve When the Richmond [KY] Chamber of Commerce handed out its annual awards recently, there were a lot of local businesses receiving well-deserved accolades. Among them was The Boutique at Merle Norman, which ...

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On December 21st, 2019

Social Media Campaigns Build Awareness For Merle Norman Franchise Owners

From website support to social media campaigns, a legendary name in beauty is a noted online presence that pays off in brand awareness and more When an entrepreneur becomes a Merle Norman beauty franchise owner, he or she is tapping into a globally known name in beauty and fine cosmetics. That’s due to a reputation ...

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On December 13th, 2019

Meet Merle Norman Franchise Owner Madelin White

After almost a half century in business, this franchise owner has become a gathering place and social center for a wide-ranging and grateful clientele To hear Madelin White tell it, her Merle Norman beauty franchise is far more than a business. As she told local media representatives who recently profiled the shop, her clients have ...

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On December 7th, 2019

Who Makes A Great Merle Norman Franchise Owner?

A flexible footprint and the opportunity to start small and grow over time makes Merle Norman a best bet in the lucrative cosmetics industry Just as there is no “one size fits all” product in the Merle Norman beauty portfolio, there’s no cookie-cutter description of a Merle Norman cosmetics franchise owner. The Merle Norman family ...

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On December 1st, 2019

E-commerce and the Franchise Owner

Merle Norman has tapped new e-commerce strategies to drive sales growth in its retail stores Merle Norman is proud to have partnered with their participating franchisees in a direct-to-consumer marketplace. Merle Norman crafted their strategy to drive customers into their independently owned and operated stores and share revenues derived from online sales. Studies show that ...

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On September 20th, 2019

The Merle Norman Franchise Story Is A Timeless Lesson for Entrepreneurs

An international business that began in a California kitchen is a legendary tale that inspires and encourages potential Merle Norman franchise owners to come on board When Merle Norman began tinkering with cosmetics in her California kitchen, she knew what she wanted to do: build a successful business, which became Merle Norman franchise. She also ...

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On June 24th, 2019

Merle Norman Makes Entrepreneur ‘Top 100 Franchises For Under $100K’ List

Low cost of entry and huge potential makes beauty franchise one to watch, according to internationally respected and widely watched franchise-brand evaluator   Owning a Merle Norman cosmetics franchise is a best-bet opportunity for entrepreneurs looking to stake their claim in the multibillion-dollar, and growing, beauty space. And don’t just take our word for it ...

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On May 15th, 2019

Merle Norman Offers Franchisee Owners Robust Social Media Management Platform

All-in-one solution saves studio owners time, builds customer engagement and increases brand recognition Marketing your own business is time-consuming, and at Merle Norman we have created a social media management platform to help owners build customer engagement and sales. Merle Norman was ahead of her time when she launched her business almost 90 years ago, ...

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On April 8th, 2019

Merle Norman Drives Sales With Customer-Centered Experience

Research shows that customer experience is the leading factor in business success Potential Merle Norman Cosmetics studio franchisees may wonder how they’ll attract and keep customers and make sales once their studio doors are open. The good news is that, according to recently published research, Merle Norman Cosmetics franchisees already excel at this aspect of ...

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On April 1st, 2019

Four Generations of Merle Norman Franchise Ownership

Meet New York studio owner Susan Slamka, whose family has been in business since the ’70s For almost 50 years, Susan Slamka has been connected to the Nanuet, New York, Merle Norman Cosmetics studio franchise. Her mother, Nancy Laiosa, first started working there in 1970 and then purchased the business in 1974. Slamka followed in ...

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