Franchise Blog

Category: Featured

On July 1st, 2019

Build Your Retail Business With A Merle Norman Franchise Studio

Adding a colorful cosmetics presence will increase foot traffic and add value per square foot for every other aspect of the commercial space Consumers love the idea of “one-stop” shopping. That’s why they are willing to try goods and services that are available at a business they already frequent. Savvy retailers recognize that, and that’s ...

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On June 24th, 2019

Merle Norman Makes Entrepreneur ‘Top 100 Franchises For Under $100K’ List

Low cost of entry and huge potential makes beauty franchise one to watch, according to internationally respected and widely watched franchise-brand evaluator   Owning a Merle Norman cosmetics franchise is a best-bet opportunity for entrepreneurs looking to stake their claim in the multibillion-dollar, and growing, beauty space. And don’t just take our word for it ...

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On June 18th, 2019

Open a Skin Care Franchise With Merle Norman

Merle Norman Cosmetics and MN Spa offer an attractive skin care franchise opportunity Skin care is big business in the United States, and Merle Norman Cosmetics offers a fantastic skin care franchise opportunity for entrepreneurs who’d like to work in that industry. According to Statista, “The skin care segment makes up the largest share of ...

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On June 5th, 2019

Merle Norman Cosmetics Is a Stand-Out Facials Franchise

Esthetician entrepreneurs find career satisfaction with a facials franchise with Merle Norman According to Statista, almost 3 million Americans got a professional facial four times or more during a six-month period in 2018. With so many people — men and women — buying facial experiences regularly, it makes perfect sense that estheticians and other entrepreneurs ...

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On May 15th, 2019

Merle Norman Offers Franchisee Owners Robust Social Media Management Platform

All-in-one solution saves studio owners time, builds customer engagement and increases brand recognition Marketing your own business is time-consuming, and at Merle Norman we have created a social media management platform to help owners build customer engagement and sales. Merle Norman was ahead of her time when she launched her business almost 90 years ago, ...

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On May 2nd, 2019

Merle Norman Cosmetics Announces New E-Commerce Platform

Digital ordering for customers will strengthen relationships, boost franchisees’ sales Foundational to Merle Norman Cosmetics’ business model is our commitment to customer service. In 2019, we will establish yet another tool for franchisees to serve their customers well: e-commerce. The much-anticipated platform will roll out by the fall and be fully functioning by the end ...

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On April 8th, 2019

Merle Norman Drives Sales With Customer-Centered Experience

Research shows that customer experience is the leading factor in business success Potential Merle Norman Cosmetics studio franchisees may wonder how they’ll attract and keep customers and make sales once their studio doors are open. The good news is that, according to recently published research, Merle Norman Cosmetics franchisees already excel at this aspect of ...

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On April 1st, 2019

Four Generations of Merle Norman Franchise Ownership

Meet New York studio owner Susan Slamka, whose family has been in business since the ’70s For almost 50 years, Susan Slamka has been connected to the Nanuet, New York, Merle Norman Cosmetics studio franchise. Her mother, Nancy Laiosa, first started working there in 1970 and then purchased the business in 1974. Slamka followed in ...

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On March 21st, 2019

Merle Norman Cosmetics Creates Loyal Customers With ‘Try Before You Buy’

Science says customers respond favorably to samples and free gifts Long before department-store cosmetics counters were handing out zippered pouches full of trial-size products, Merle Norman Cosmetics was converting devoted fans to our brand with “Try Before You Buy.” Merle Norman herself believed that if she could just get her products on customers’ faces, they ...

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On March 14th, 2019

Merle Norman Expected to Thrive Despite E-commerce Boom of Health and Beauty Products

Unique products and a focus on personalized experience create loyal customers In today’s fast-paced and ever-changing digital world, potential franchisees may wonder if Merle Norman’s brick-and-mortar store model is a liability. Actually, the opposite is true. The key characteristics of our brand, created by Merle Norman herself almost 100 years ago, will enable our franchise ...

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